If you’re returning to work after time away, you may have noticed something: job searching looks different than it used to.
Resumes still matter. Interviews still matter. But now, employers also look at LinkedIn — and many jobs are posted there first.
The good news? You don’t need to be a social media expert to use LinkedIn well. You just need a simple, clear profile and a few smart habits.
What Is LinkedIn (and Why It Matters)?
LinkedIn is a professional networking website where you can:
- Create an online version of your resume
- Connect with employers and coworkers
- Search for jobs
- Apply directly to openings
Many employers use LinkedIn to:
- Post job openings
- Review applicants
- Search for candidates
Having a basic, complete profile makes you easier to find — and shows that you’re serious about returning to work.
Step 1: Create a Simple, Professional Profile
Use a Clear Photo
Choose a recent photo with:
- Neutral background
- Simple clothing
- Friendly expression
No need for anything fancy. A well-lit phone photo works.
Write a Simple Headline
Your headline is the line under your name.
Instead of just writing:
“Seeking Opportunities”
Try:
- Certified Nursing Assistant | Compassionate & Reliable
- Administrative Professional | Strong Organization & Communication Skills
- Returning to Workforce | Healthcare Support Professional
This tells employers what you’re aiming for.
Add a Short Summary
Your “About” section should be 3–5 sentences.
Example:
“I am returning to the workforce after time dedicated to family responsibilities. I recently completed training to refresh my skills and am seeking opportunities in healthcare support. I bring strong organization, reliability, and a calm approach to busy environments.”
Keep it honest. Keep it forward-focused.
Step 2: Add Your Experience (Even If There’s a Gap)
You can:
- List past jobs
- Briefly explain a career break
- Include recent training
For example:
“Completed CNA training at Neway Directions, Madison, WI.”
Employers care more about what you’re ready to do now than about perfect timelines.
Step 3: Use LinkedIn to Search for Jobs
Click the “Jobs” tab and:
- Search by location (Madison, WI)
- Use keywords like “CNA,” “clerical,” “administrative assistant”
- Filter by full-time or part-time
You can also:
- Save jobs
- Turn on alerts
- Apply directly through LinkedIn
This makes job searching more organized and less overwhelming.
Step 4: Connect Thoughtfully
You don’t need hundreds of connections.
Start with:
- Former coworkers
- Classmates
- Instructors
- Friends working in your target field
When connecting, you can send a short message:
“Hi, I’m returning to the workforce and building my professional network. I’d love to connect.”
Simple. Polite. Professional.
Step 5: Avoid Common Mistakes
- Don’t leave your profile blank
- Don’t post personal content that isn’t work-related
- Don’t overshare about your career gap
- Don’t worry about being perfect
LinkedIn is a tool — not a performance.
You Don’t Have to Navigate This Alone
Returning to work can feel overwhelming, especially when job searching tools have changed.
At Neway Directions, we help adults:
- Build resumes
- Prepare for interviews
- Refresh skills
- Gain confidence using modern job search tools
You don’t have to figure LinkedIn out by yourself.
Ready to update your skills and feel confident using today’s job search tools?
Contact Neway Directions to learn more about career training and support in Madison, WI.